According to a new survey from the ANA, 75% of marketers are using influencer marketing as a tool in their marketing strategies. The number of…
Team KobeOctober 9, 2020
You might have heard of the word influencer marketing, but might wonder how does it exactly work. Well, it involves tapping into influencers to achieve…
Team KobeJune 5, 2020
At the heart of influencer marketing, we have the people that are in charge of connecting your brand with your audience — the influencers. Influencers…
Team KobeNovember 1, 2019
Influencer marketing campaigns can achieve phenomenal success if done well. What then constitutes a successful influencer marketing campaign? There is no set formula for an…
Team KobeNovember 1, 2019
Introduction We are sure you have seen social media users promoting big name brands on social media. From H&M (clothing store) to Mcdonalds, influencers…
Team KobeOctober 25, 2019
You have a product you want to promote. Therefore, you look for any influencer to get them to feature your product on their social media…
Team KobeOctober 25, 2019
Are you more likely to believe in what you hear on television or what you hear from your close friends? Well, when it comes to…
Team KobeOctober 4, 2019
In the past few years, the influencer marketing industry has picked up pace at an exponential rate. That being said, it is still a relatively…
Team KobeSeptember 27, 2019
Known as a marketing medium that heavily relies on word of mouth, influencer marketing has expanded to become the fastest growing marketing methodology. After all,…
Team KobeSeptember 20, 2019
