Before the digital age, advertisers were limited to traditional media like newspapers and magazines. However, with the advancement of technology, the sphere of marketing is…
How can we improve our marketing strategy with influencer marketing? You might think that influencer marketing is a simple transaction where money is paid for…
When you think of influencer marketing, you might of influencer marketing for everyday consumer products like fashion and food. After all, influencer marketing seems to…
From fast-fashion brands like Forever 21 to luxury brands like Gucci, many big names in fashion have embarked on influencer marketing. After all, influencer marketing…
TikTok, the video-sharing website is known for its short yet engaging videos. From viral challenges to time-saving hacks, the platform has been at the epicentre…
Over the past year, Tik Tok has taken off to penetrate many markets across the globe. The video-sharing social media platform, which was first introduced…