From fast-fashion brands like Forever 21 to luxury brands like Gucci, many big names in fashion have embarked on influencer marketing. After all, influencer marketing…
Team KobeOctober 23, 2020
According to an article released by Influencer marketing hub, 63% of marketers have indicated plans to increase their influencer marketing budgets in the next year.…
Team KobeOctober 16, 2020
According to a new survey from the ANA, 75% of marketers are using influencer marketing as a tool in their marketing strategies. The number of…
Team KobeOctober 9, 2020
TikTok, the video-sharing website is known for its short yet engaging videos. From viral challenges to time-saving hacks, the platform has been at the epicentre…
Team KobeOctober 2, 2020
Since its launch back in 2016, TikTok has been at the headlines for being the social media platform for Generation Z. From the trendiest pop…
Team KobeSeptember 25, 2020
From the latest dance moves to the trendiest challenges, TikTok has become the platform where users gather to share viral content. We will start off…
Team KobeSeptember 18, 2020
TikTok has gained prominence in the last few years for its ingenious content format, where users get to record short, catchy TikTok videos. Although the…
Team KobeSeptember 11, 2020
In 2019, the number of TikTok downloads for the year was at a record high of 738 million downloads. Indeed, this social media platform has…
Team KobeSeptember 5, 2020
From Myspace to Facebook – social media platforms are constantly evolving and new platforms are always emerging. This year, one of the most popular social…
Team KobeAugust 28, 2020
Over the past year, Tik Tok has taken off to penetrate many markets across the globe. The video-sharing social media platform, which was first introduced…
Team KobeAugust 21, 2020
Over the past few months, we have touched on many influencer categories – from fashion influencers to food influencers and the list goes on. Today,…
Team KobeAugust 14, 2020
Platforms such as Facebook, Instagram, and YouTube have taken over the social media world as we are so used to consuming content from it. Instagram…
weisianAugust 13, 2020
You may have heard of Instagram's newest feature – the Instagram reel. However, what exactly is it? Today, we will seek to answer some questions…
Team KobeAugust 11, 2020
Influencer Marketing And Trouble Influencer marketing can achieve phenomenal success if done well. Dubbed as one of the more successful industries in the world of…
KobeAugust 7, 2020
When you think about the most popular social media platforms these days, Tik Tok probably comes to mind. The app was released worldwide after its…
Team KobeAugust 3, 2020
According to a Meltwater study, social media influencers take the lead over celebrities for beauty-related campaigns. This is not to say that celebrities are obsolete,…
Team KobeJuly 24, 2020
Despite being relatively new to the scene, Tik Tok has garnered millions of active users. Therefore, we will look into 8 interesting Tik Tok campaigns…
Team KobeJuly 18, 2020
What is TikTok? Known as “Douyin” in China, TikTok rose to prominence in the United States. It now boasts its presence in 150 markets with…
KobeJuly 15, 2020
With the outbreak of COVID 19, many of you might be feeling bored at home with nothing to do. Therefore, we have picked out 8…
Team KobeJuly 13, 2020
When you think about social media, Facebook cannot be excluded from the list. Therefore, we have decided to touch on some Facebook influencers that are…
Team KobeJuly 3, 2020
