Influencer Marketing in the different industries If you take a quick scroll through your social media accounts now, what do you see? Of course there will be the occasional memes, or status updates from your friends. But what remains constant is the sighting of influencers promoting brands, products and sharing discount codes with us, their [...]
Impact of Influencer Marketing on consumers It is 7 in the morning, the excruciating sounds of the alarm jars you awake from your deep slumber. With half opened eyes, you muster up the energy, reaching out to switch off that annoying alarm on your phone. What quickly follows is a quick look of everything you [...]
Which Influencer should I work with for the best results? ‘How should I decide on which influencers to work with’ is one of the most common questions we get. Well, the disappointing answer is that there is no set rule/definition. That being said, the most fundamental step when it comes to selection of influencers would [...]
Best Singaporean YouTube accounts According to MediaOne, 4 out of 5 Singaporeans who are connected to the internet and conversant with social media platforms consider YouTube the best source of videos online. Therefore, today we look at some of our local talents that have established an online presence on this mega video sharing platform. [...]
We begin with a simple introduction on influencer marketing. Influencer marketing refers to the use of an influencer to promote a brand/product. An influencer is an individual who plays a part in shaping the perceptions and decisions of the people around them. For the sake of today’s article, we will be focusing on online influencers [...]
How to work with influencers? The main value of social media marketing is the direct connectivity you get instantly to your target audiences. Across all the industries, it is always possible to find the best fit for your brand and collaborate with these social experts. Here’s a quick question for you frequent social media users. [...]
How to develop an influencer marketing strategy? One of the modern widely known marketing tool would probably be developing a digital influencer marketing strategy. In short, widely established influencers branding company in Singapore would have to be gushcloud and nuffnang. The Singapore community Nuffnang influencers and gushcloud influencers are part of 2 Singapore leading blog [...]
Definition of a brand influencer What exactly is the proper brand influencer definition? What is the difference between popular choices of marketing? Brand influencer vs advocate? They are not just a “brand function" as there are many different definitions of the term "influencers". Here's why. Why brand influencers? According to a survey, 18% trust influencers [...]
Making the right choice among Marketing Agencies You’re thrown with an upcoming project from your boss to promote the latest products. You need to craft a marketing campaign, but you’re unsure how. In goes “ marketing agencies in Singapore ” on Google search, only left to be daunted by the large amount of choices available [...]
How do you make purchase decisions? As Singaporean parents, we always want the best for our children when we make purchase decisions. Following on the latest parenting tips and trends by parent blogger and parenting influencers Singapore, it will be best if we can relate to them! Isn’t it so convenient that there are mummy [...]
