From fast-fashion brands like Forever 21 to luxury brands like Gucci, many big names in fashion have embarked on influencer marketing. After all, influencer marketing…
Team KobeOctober 23, 2020
From the latest dance moves to the trendiest challenges, TikTok has become the platform where users gather to share viral content. We will start off…
Team KobeSeptember 18, 2020
TikTok has gained prominence in the last few years for its ingenious content format, where users get to record short, catchy TikTok videos. Although the…
Team KobeSeptember 11, 2020
Over the past few months, we have touched on many influencer categories – from fashion influencers to food influencers and the list goes on. Today,…
Team KobeAugust 14, 2020
You may have heard of Instagram's newest feature – the Instagram reel. However, what exactly is it? Today, we will seek to answer some questions…
Team KobeAugust 11, 2020
According to a Meltwater study, social media influencers take the lead over celebrities for beauty-related campaigns. This is not to say that celebrities are obsolete,…
Team KobeJuly 24, 2020
Despite being relatively new to the scene, Tik Tok has garnered millions of active users. Therefore, we will look into 8 interesting Tik Tok campaigns…
Team KobeJuly 18, 2020
This year has been filled with news and updates about the new coronavirus, also known as COVID 19. Today, we will be focusing on the…
Team KobeJune 12, 2020
You might have heard of the word influencer marketing, but might wonder how does it exactly work. Well, it involves tapping into influencers to achieve…
Team KobeJune 5, 2020
