December 2017

Comparison of Influencer Marketing Channels in Singapore 2018

By | December 6th, 2017|Categories: Guide, Marketers|Tags: , , , , |

Traditional Celebrity Endorsement VS Self-serve Influencer Marketing Crowdsourcing  VS Artificial Intelligence Influencer Marketing Platform When іt соmеѕ tо finding suitable Influencer Marketing Channels to promote уоur business, уоu wіll nееd tо determine whаt уоur nееdѕ are. Eасh channels have their unique pros аnd cons аѕѕосіаtеd wіth them. Depending on your objective, there are some considerations [...]

October 2017

Influencer Marketing for B2B

By | October 24th, 2017|Categories: Influencers, Marketers|Tags: , , , , , , , , |

Influencer Marketing in B2B Landscape             Recently more and more Influencer marketing programs are appearing in the B2B world. But obviously, there are some challenges that come with using Influencer marketing to spread awareness in the B2b world. These include things like a ROI which is unpredictable, cost justification and [...]

Guide to Successful Launch of Product

By | October 19th, 2017|Categories: Marketers, Social Media|Tags: , , , , , , , , , , |

How to Effectively Introduce Your Product on Social Media Using influencers, Ads, Pre-Launch suspense, Giveaways If you wanted to effectively introduce your business to a different level of success, it is better for you to embrace the power of social media. Apart it can help you bring your product or services to a larger number of [...]

Key Opinion Leaders in Thailand

By | October 19th, 2017|Categories: Marketers, Opinion Leaders|Tags: , , , , , , , , , , |

Overview of Opinion Leader Generally trusted by many, Key Opinion Leaders have the ability to influence decision making. Since they are often under the spotlight of mass media, this increases their exposure. With the rise of influencer marketing, brands tend to look out to them to increase their brand awareness. They are known as the [...]

How Digital Marketing Plays a Role in this Age

By | October 18th, 2017|Categories: Marketers, Technology|Tags: , , , , , , , , |

How Technology impacts businesses How marketing works in this Digital Age Technology plays a great role in changing the aspects of life. For instance, technology makes shopping more convenient than ever. Using gadgets such as mobile phones with a secure internet connection, everything can be done and with ease. Therefore, it the key to success for a business. [...]

July 2017

How Social Media Impacts Businesses

By | July 24th, 2017|Categories: Marketers, Social Media|Tags: , , , , , , , , , |

Marketing in this Digital Age Why business should use social media marketing Social Media has affected many things in the world. Consumers are visiting social media sites instead of company websites to get product information. Trends also show that there is a higher traffic on social media as compared to other sites. Social media has played [...]

May 2017

How word of mouth marketing benefits SME

By | May 31st, 2017|Categories: Influencer Platform, Marketers|Tags: , , , , , , , |

Different Types of Marketing Why is word of mouth marketing most effective In business today, the importance of using the right kind of marketing has become more apparent than ever. Far from the immense simplicity of marketing in the past, today we can have almost too many choices. Particularly in the digital marketing arena. One [...]

Blog marketing for businesses? Is it useful?

By | May 23rd, 2017|Categories: Bloggers, Marketers|Tags: , , , , , , , |

Overview of Blog Marketing Is blog marketing necessary? Is blog marketing necessary for business? In business today, the marketing opportunities and solutions out there can be difficult to get your head around. With so much potential for high-end marketing that is bound to take your business to new level awaiting you. However, one of the [...]

April 2017

Personalized Marketing for Businesses

By | April 10th, 2017|Categories: Marketers, Tips|Tags: , , , , , , , , |

Guide to Personalised Marketing Personalized marketing is one of the best way to stay ahead of your competitors. If you haven’t heard this latest buzz phrase yet, you’re missing out!  “Personalised marketing at scale” might be fast becoming the newest digital marketing trend and  it represents a new way of thinking that will permanently transform our [...]

March 2017

The Virus of Marketing

By | March 24th, 2017|Categories: Marketers, Social Media|Tags: , , , , , , |

What is Viral Marketing Minimal budgets and maximum effect is what all marketers wish to achieve. If you think about it, doesn't that sound similar to a virus? V-marketing or viral marketing allow the community to spread the message on its own without much interference from the marketers. How to do so then? The answer [...]

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