Influencer marketing has become a cornerstone of many successful advertising campaigns in today’s advanced digital landscape, where brick-and-mortar stores have migrated to online platforms for…
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Whether you are looking to wind down at the end of a long workday or take a break in between the many meetings, TikTok is…
With the advent of the digital age, more and more customers are turning to online platforms, such as social media, to obtain information about the…
TikTok has taken over the world ever since the app was released, including in Indonesia. Many Indonesian KOLs and content creators became overnight Internet sensations…
TikTok is among the most commonly used social media platforms that Malaysians use. Hence, it is the best friend every brand and marketer should make…
Are you a brand looking to enter the Philippines market? Or perhaps you are just an individual interested in knowing some of their influencers. Well,…
With over a billion users, TikTok is now one of the biggest social media platforms today. It is the platform that started the short-form video…
The first step to understanding influencer marketing is to firstly understand influencers and their role. Influencers are defined to be “people who have the power…
As of April 2021, there are 4.33 billion active social media users worldwide. A large number of consumers on social media has led to the…
Influencer marketing today focuses a lot on size and engagement rates. JJ Lin, with a follower count of 4.6M could talk about a product, but…
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