Instagram’s algorithm has changed tremendously over the past couple of years, making it increasingly more complicated for posts to gain visibility on the platform. It…
Team KobeJanuary 16, 2024
In marketing, influencers have emerged as instruments with the ability to mold opinions, impact buying decisions, and even alter the audience behaviors, especially in sponsored…
Team KobeJanuary 10, 2024
TikTok witnessed explosive global growth as a short-form video-sharing app, maintaining user engagement through its algorithm-driven content feed and user-friendly interface. The platform's focus on…
Team KobeJanuary 5, 2024
How To Find Your Own Niche Influencers For Your Marketing Strategy In today's social media-driven world, influencers play a crucial role. It's not just…
Team KobeDecember 20, 2023
7 Things You Should Know About TikTok in 2024 TikTok, launched in 2016, has become a sensation with impressive numbers like 3 billion downloads and…
Team KobeDecember 19, 2023
Many people these days have become more accustomed to engaging in e-commerce transactions with technological advancements. Thanks to social media, the opportunities for the emergence…
Team KobeDecember 6, 2023
In the world of TikTok, everyone dreams of having their videos go viral. While it may seem like a stroke of luck, there's a method…
Team KobeNovember 22, 2023
In the world of social media marketing, TikTok has become a powerful tool for brands. With its rapidly growing user base and creative opportunities, it's…
Team KobeNovember 3, 2023
Depending on the follower count of the social media influencer, they can be categorised into four key types: Nano-influencers: 1,000 – 10,000 followers Micro-influencers: 10,000 – 100,000 followers…
Team KobeOctober 26, 2023
With the advancement in technology, new products are being released every single day, making it hard to keep up-to-date with the latest offerings. So, where…
Team KobeOctober 11, 2023
Are you looking to explore influencer marketing in Southeast Asia? As the digital landscape continues to evolve, leveraging the power of influencers has become a…
Team KobeSeptember 27, 2023
With their experience in influencing their followers, plus their elegant sense of fashion and exceptionally attractive features, our lifestyle female influencers in Singapore are going…
Team KobeSeptember 14, 2023
4 Reasons Why Influencer Marketing Works in Southeast Asia To reach Southeast Asia's diverse and tech-savvy audience in the digital age, you need to…
Team KobeSeptember 13, 2023
The number of people who use social media grows every day. In this article, we will see the overview of social media in Indonesia this…
Team KobeAugust 31, 2023
When it comes to discussing fashion TikTok trends, it will never be an end conversation. The popularity of TikTok use in Indonesia has been growing…
Team KobeAugust 30, 2023
Do you know that Indonesia is the country with the most-followed influencers? Yes! In fact, there are also the most influential people in the fashion…
Team KobeAugust 30, 2023
Understanding Influencer Culture The rise of social media has brought about a significant change in how we interact with content and individuals, leading to the…
Team KobeJuly 28, 2023
With KOL and influencer marketing being all the rage, and for good reasons, it is one of the best marketing tools you can leverage to create authentic…
Team KobeJuly 19, 2023
What is Threads? Threads is a new social-media platform created by Facebook and Instagram’s parent company, Meta. Since its launch on 5th July, over 100…
Team KobeJuly 17, 2023
The influencer industry has boomed over the past ten years, with many content creators and social media influencers “specialising” in every industry. Niche influencers have, over the…
Team KobeJuly 12, 2023