Influencers are people who've built a good reputation online for their expertise and knowledge on a certain topic. They have the ability to shape and…
Team KobeMay 3, 2019
Best Singaporean YouTube accounts According to MediaOne, 4 out of 5 Singaporeans who are connected to the internet and conversant with social media platforms…
Team KobeMay 2, 2019
Kid Influencers on Social Media Engaging kids on social media may not be easy. Keep in mind that their parents handle most of the kids'…
Team KobeApril 29, 2019
We begin with a simple introduction on influencer marketing. Influencer marketing refers to the use of an influencer to promote a brand/product. An influencer is…
Team KobeApril 18, 2019
The average person has a total of 5.54 social media accounts, spends 116 minutes on social media each day. With 1.7 billion users on social…
Team KobeApril 17, 2019
How to achieve success in influencer marketing Influencer marketing is tremendously picking a lot of steam around the world. Many businesses have boosted their brand…
Team KobeApril 11, 2019
With the influx of social media sites like Facebook, Instagram, Twitter, Linkedin, the term social media influencers was coined, referring to users who have the…
Team KobeApril 10, 2019
Singapore Digital Marketing Mobile technology and applications are now extensively being deployed in Singapore for the aim to create an effective marketing strategy. Influencer marketing…
Team KobeApril 8, 2019
The showdown of - Influencer marketing platform On April 9 2012, the online community was greeted with the news of Facebook’s acquisition of Instagram. Doubts,…
Team KobeApril 3, 2019
Which category of Social Media Influencers do you belong to? As a brand, finding the right influencers is key to an effective marketing strategy on…
Team KobeApril 1, 2019
Kobe Raw – @pxdkitty Ever dream of being an influencer? In this issue of "Kobe Raw", we will be hearing from Rachell on how life…
Team KobeApril 1, 2019
Sure Drool Instagram travel guide Be it the short getaways to neighboring countries or the month long exotic travel to another continent, Singaporeans are…
Team KobeMarch 27, 2019
Potential Pitfalls for influencer marketing For any business, marketing is the key to survival. Yet, marketing is no longer like it was in your…
Team KobeMarch 20, 2019
Your sure drool Instagram fashion guide Fashion. A topic that a 7 year old can have in common with a 70 year old. Fashion is…
Team KobeMarch 20, 2019
Your sure drool Instagram food guide Whether you eat to live, or live to eat, the below is a guide of Instagram food accounts that certainly…
Team KobeMarch 13, 2019
What is the importance of influencer marketing? The rise of social media around the world has revolutionized the way we communicate and share information. Not…
Team KobeMarch 8, 2019
What is Social media influencer marketing? Social media has always been known for its ability to connect people from all over the world. So what…
Team KobeMarch 7, 2019
There are many instances where brands worked with the wrong influencer and it led down to many consequences. However, you might think "Aren't influencers just…
Team KobeFebruary 21, 2019
Influencer Marketing Content Basics are very important Influencer marketing is a product of many content-driven campaigns that have characterised the digital era up to this…
Team KobeJanuary 29, 2019
Keys to why influencer marketing is important Influencer marketing insights to why influencer marketing is important, plus highlighting some influencer marketing challenges that are common.…
Team KobeJanuary 27, 2019