brand marketing Influencer Marketing Case Studies

How Burger King Singapore Won Big with Influencer Marketing

In Singapore’s competitive food and beverage scene, standing out requires more than just great products — it demands authentic connections and engaging stories that resonate…

Team KobeJune 11, 2025

10 Singapore Indian Influencers You Should Be Following

Guide influencer marketing Influencers Instagram

Top 10 Indian Influencers In Singapore You Should Be Following

In the heart of Singapore’s dynamic and multicultural scene, a group of Indian influencers is rising to prominence—captivating audiences with their creativity, authenticity, and flair.…

Team KobeJune 9, 2025

influencer marketing Tips

Here’s What You Should Know About Joie Tan—In 5 Fun Facts

Meet Joie Tan, a home-grown Singaporean singer-songwriter known for her soothing voice, deeply personal lyrics, and humble beginnings in the local music scene. A Lasalle…

EditorJune 4, 2025

influencer marketing Tips

10 Chic Mum Influencers To Follow For Serious Style Inspo

Let’s be real: Instagram can be a dumpster fire, but it’s also a goldmine for inspiration—especially when you’re knee-deep in diapers and desperate for proof…

Team KobeJune 2, 2025

influencer marketing influencer marketing ROI

Influencer Marketing ROI Singapore: How to Measure and Maximize Your Returns

Influencer Marketing ROI Singapore: How to Measure and Maximize Your Returns In today’s digital-first world, influencer marketing has become an essential strategy for brands looking…

Team KobeJune 2, 2025

influencer marketing Tips

Uncover 5 Fun Facts About “Gran-fluencer” Ian Thio

Who says grandparents can’t be TikTok famous? Meet Ian Thio, a 21-year-old Singaporean content creator, and his 82-year-old grandmother, Ong Siew Hoon—a duo redefining family…

Team KobeMay 27, 2025

influencer marketing Tips

5 Fun Facts About Dewy Choo You Probably Wouldn’t Believe

Move over, Hollywood—Singapore’s got its own pocket-sized superstar, and her name is Dewy Choo. You might know her as the Gen Z TikToker who’s either…

Team KobeMay 19, 2025

influencer marketing Tips

Get to Know 5 Interesting Facts About TheCharlotteMei

Meet Charlotte Mei de Drouas: a French-Chinese nutritionist, presenter, and sustainability advocate sprinkling her magic across Singapore. With a mission to simplify nutrition science and…

Team KobeMay 13, 2025

Guide influencer marketing Influencers Marketers Uncategorized

Crystal Energy 101: 7 Influencers to Transform Your Vibe

Crystals aren’t just sparkly decor—they’re tools for mindfulness, self-care, and personal growth, thanks to a wave of modern influencers blending ancient wisdom with lifestyle flair.…

Team KobeMay 5, 2025

The Salient Blog

How Burger King Singapore Won Big with Influencer Marketing

Top 10 Indian Influencers In Singapore You Should Be Following

Here’s What You Should Know About Joie Tan—In 5 Fun Facts

10 Chic Mum Influencers To Follow For Serious Style Inspo

Influencer Marketing ROI Singapore: How to Measure and Maximize Your Returns

Uncover 5 Fun Facts About “Gran-fluencer” Ian Thio

5 Fun Facts About Dewy Choo You Probably Wouldn’t Believe

Get to Know 5 Interesting Facts About TheCharlotteMei

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