Dewy Choo first appeared on most people’s feeds through a TikTok skit about Singaporean men’s fashion, and the reaction was immediate. Some people loved it, some people did not, and almost everyone shared it. That video changed the trajectory of what was already a quietly impressive career, and since then she has only gotten harder to put in a box.
Here are seven things about Dewy that go well beyond the skits.
1. She’s an award-winning actress (yes, really!)
Before TikTok, there was Girls. The 2021 short film by director Tamara Tan gave Dewy her first proper on-screen role, and she walked away with the Best Actress trophy at the National Youth Film Awards. She has admitted openly that she questioned whether she deserved it, comparing herself to the other nominees and doubting the result. The win was no fluke though, and the performance was quietly assured in a way that suggested she had always had more range than her online presence let on. She studied Arts and Theatre Management at Republic Polytechnic, and looking back, the groundwork was always there.
2. She’s a secret songbird, even though she cringes at her own voice
Dewy is a Spotify artist with original tracks to her name, including Lovers For Tonight, a moody piece about fleeting romance. She has spoken in interviews about being deeply insecure about her singing, jokingly saying she needs a vocal coach while simultaneously putting her music out into the world anyway. There is something admirable about that. Sharing something you are not fully confident in takes a particular kind of courage, and her audience has responded warmly to the vulnerability of it.
3. She’s a marketing maven (and a KOL queen)
Between skits and events, Dewy co-founded AIKO Collective, a marketing agency built specifically around Gen Z audiences. The agency handles social media strategy, event planning, and livestream selling, drawing on her background in arts management to approach briefs with a more creative lens than most. She brings the same sensibility that makes her content work to her client work, which is a combination that does not come along often. Dewy is part of a wider wave of creators covered in this roundup of up-and-coming Gen Z influencers who are building proper businesses alongside their platforms rather than treating them as separate pursuits.
4. She almost quit TikTok…then went mega-viral
Dewy’s early TikTok content built a small following, but a video she posted in December 2020 changed everything. She cheekily called out Singaporean men’s fashion choices, and the response was polarising enough that she seriously considered walking away from the platform entirely. She chose to stay, leaning into the discomfort rather than retreating from it, and her following grew sharply as a result. She has described that moment as a turning point in how she approaches her own voice online, deciding that if the reaction was going to be strong either way, she might as well be unapologetically herself.
5. She throws raves for Gen Z (because why not?)
When Dewy is not filming or running the agency, she is co-running Afterlife, an events collective that throws Gen Z-oriented parties across Singapore. Think Y2K-themed nights, prom raves with a techno edge, and a general aesthetic that leans heavily into the kind of fun that older club nights rarely offer. She co-founded it with fellow creators Rayyan Azlin and Kai Xiang Thng, and the events have built a loyal following of their own.
6. She grew up in Sarawak before Singapore ever knew her name
Dewy was born in Sarawak, Malaysia, and moved to Singapore at a young age after being adopted. She has spoken about it openly, and it adds a layer of context to the warmth and groundedness that comes through in her content. Her willingness to talk about her background without making it the centrepiece of her identity says a great deal about who she is.
7. She has spoken candidly about the darker side of TikTok fame
In a 2025 interview on The Daily Ketchup podcast, Dewy opened up about being stalked and blackmailed, dealing with sustained online hate, and the mental toll of turning her personal life into public content. She also talked about using TikTok as a coping mechanism during some of the lowest points in her life, which reframes her entire creator journey in a more vulnerable and human light. For someone whose feed can look effortlessly fun, that kind of honesty is what earns lasting trust from a community.
Conclusion
Dewy Choo commits fully to whatever she takes on, and her track record shows it. She has won acting awards, released music, built a business, thrown sold-out events, and done all of it while keeping a feed that feels like her. Whatever she does next, the audience she has built will follow.
For brands looking to connect with audiences through creators who bring that kind of depth to everything they do, get in touch with GetKobe to find the right match and build campaigns that go beyond surface-level reach. With access to thousands of creators across every niche, GetKobe takes the guesswork out of finding someone whose community genuinely aligns with your brand.
Image Credit: @dewychoo
