What is one thing that all impactful Instagram campaigns have in common? Well, good visuals. Be it aesthetically pleasing or eye-catching visuals, Instagram campaigns will…
In our previous article, we introduced virtual influencers and talked about how they can be beneficial for any marketers campaign. From benefits like flexibility and…
Have you wondered what is live shopping? In the comparison of eCommerce and traditional shopping, eCommerce has been seen as the alternative that allows us…
In the course of history, marketers have used a range of personalities to strengthen their brand image in marketing campaigns. From cartoon characters to celebrities…
Instagram Guides (IG Guides) are a new feature that was recently rolled out by Instagram in November of 2020. Initially created for health and wellness…
In the marketing industry, marketers are constantly on the roll for the next great idea. Behind every viral content marketing campaign, often lies an ingenious…
Before the digital age, advertisers were limited to traditional media like newspapers and magazines. However, with the advancement of technology, the sphere of marketing is…