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Kobe Case Study - HEALTH PROMOTION BOARD (HPB)

Campaign Result

No. of Creators

8

No. of Content

8

Outreach

946,100

Markets

Singapore

Platforms

TikTok

Creators Paired

@hotcheekylace
87.8K Followers, Singapore

@yitinggoyt
89.1K Followers, Singapore

@tallytubbies
126.9K Followers, Singapore

Content Created

@hotcheekylace It takes more strength than weakness to help yourself #itsokaytoreachout ♬ original sound - Xenia Tan - nana 🐼
@yitinggoyt i could create a list of “things guys do that girls secretly love” 🤤 #ItsOKAYToReachOut #sp ♬ Pieces (Solo Piano Version) - Danilo Stankovic
@tallytubbies life isn't always easy... #ItsOKAYtoReachOut when you need help 🥺 #fyp#tiktoksg ♬ original sound - Tally