If you have followed Singapore’s entertainment scene over the past decade, chances are you have come across Hubert Ng. Some first knew him as part of the duo Bert and Lulu. Others discovered him through chart-topping Mandopop hits, global film soundtracks, or his presence online.
What makes Hubert especially compelling today is not just his music credentials, but how he bridges artistry, business, and digital influence. In an era where every social media influencer in Singapore is competing for attention, Hubert stands out because his foundation is built on real musical achievement and global impact.
Here are five facts that reveal why Hubert Ng is far more than just a familiar name on your feed.
1. His 2015 Album Hit #1 on iTunes and Set the Tone for His Career
Long before algorithms and viral trends shaped discovery, Hubert proved his musical credibility the traditional way.
In 2015, he released his personal album, and it soared to the number one spot on iTunes. That achievement was not a lucky break. It reflected years of honing his craft as a songwriter and producer.
Soon after, he flew to Taiwan to further his studies. While studying, he composed and produced for various notable artistes in the Mandopop industry. Immersing himself in Taiwan’s competitive music scene sharpened his songwriting instincts and expanded his regional reach.
His breakthrough moment came in 2017 when he wrote the song “Ni Ni.” The track topped Taiwan originated streaming platform KKBox’s chart for more than a month, overtaking hits by Mandopop heavyweights such as Jay Chou and Hebe Tien. For a Singaporean producer to surpass such established names was a defining milestone.
2. He Has Written and Produced for Global Film Franchises
Many people associate Hubert with pop and Mandopop, but his portfolio extends far beyond that.
He has written and produced music for global franchises including Spider-Man, Transformers, and Aquaman. Being entrusted with projects tied to such iconic brands speaks volumes about his production standards and creative versatility.
Most recently, in January 2026, he produced the official Chinese promotional theme for The SpongeBob Movie: Search for SquarePants. Working on an internationally recognised animation franchise highlights his ability to navigate different genres and audiences.
For brands exploring influencer marketing in Singapore, this matters. Today’s audiences are savvy. They respond to creators who have proven expertise, not just large followings. Hubert’s global credits elevate his authority, making collaborations more meaningful and credible.
3. He Is Behind Music for Major Streaming Productions
Hubert’s impact also extends into the streaming world.
In late 2025, he composed “Burn Me Into The Light” for the Netflix production The Resurrected. The track was performed by Minnie and Shuhua of (G)I-DLE, bringing together K-pop star power and cinematic storytelling.
This collaboration illustrates Hubert’s ability to operate within international entertainment ecosystems. It also shows how modern creators must be adaptable across platforms, from traditional albums to streaming soundtracks.
The media landscape is no longer siloed. Music, film, streaming, and digital platforms are interconnected. Hubert’s career reflects that integration. He does not rely solely on social media visibility. Instead, his online presence complements a robust portfolio of professional achievements.
4. He Is an Award Winning Producer
Recognition from industry bodies further underscores Hubert’s influence.
In 2021, he was named SCAPE Producer of the Year, an award presented jointly by SCAPE, Bandwagon, and Mediacorp. This accolade acknowledged not just a single hit, but sustained excellence in production.
In 2022, he won Game Theme Song of the Year at the Tencent Music Entertainment Awards for his work on “飞行指挥家.” Competing on a regional stage and clinching such honours reflects both creative quality and market impact.
Awards are not everything, but they provide validation from peers and industry leaders. For brands, this signals professionalism. For fans, it reinforces why his music resonates beyond local borders.
5. He Built Bertyverse Into a Hybrid Media Powerhouse
Perhaps one of the most interesting aspects of Hubert’s journey is his move into entrepreneurship.
He is the founder and director of Bertyverse, a Singapore-based music production house established in 2022. Originally launched as a regional record label working with international artistes, Bertyverse has achieved numerous chart-topping hits and clinched internationally recognised awards.
As the digital landscape evolved, the company expanded into a hybrid media agency. Beyond music production and artiste management, Bertyverse now ventures into music publishing, digital marketing, and project management for brands.
The company strives to create compelling branding experiences and curate impactful campaigns. Its client list includes TikTok Malaysia, Lamborghini, Porsche, Jaguar, and other prominent brands.
In 2023, Bertyverse partnered with D&A Pro Audio to provide live sound and lighting solutions for events, further strengthening its end-to-end capabilities.
The same year, the company launched Songtalle, an AI-powered songwriting production service designed to create unique songs for special occasions targeted at the consumer mass market. This B2C expansion demonstrates Hubert’s willingness to innovate and tap into emerging technologies.
For businesses looking to collaborate with creators, Hubert’s entrepreneurial side is especially relevant. He understands both creative storytelling and commercial strategy. That dual perspective is invaluable in today’s results-driven campaigns.
Looking to Collaborate With Top Tier Creators?
If Hubert Ng’s journey demonstrates anything, it is that the right creative partnership can amplify both brand and artist.
GetKobe helps brands identify and work with high-performing creators who bring not just reach, but proven expertise. From strategy and matching to campaign optimisation, GetKobe connects you with talents who can deliver measurable impact.
If you are ready to elevate your next campaign with creators who truly understand craft and influence, explore how GetKobe can support your influencer strategy today.
