When you think of influencer marketing, you might of influencer marketing for everyday consumer products like fashion and food. After all, influencer marketing seems to…
Team KobeNovember 13, 2020
Over the past few months, we have touched on many influencer categories – from fashion influencers to food influencers and the list goes on. Today,…
Team KobeAugust 14, 2020
When you think about the most popular social media platforms these days, Tik Tok probably comes to mind. The app was released worldwide after its…
Team KobeAugust 3, 2020
According to a Meltwater study, social media influencers take the lead over celebrities for beauty-related campaigns. This is not to say that celebrities are obsolete,…
Team KobeJuly 24, 2020
Over the past few weeks, we have talked about various categories of influencers. From fashion to parent influencers we have touched on quite a few…
Team KobeFebruary 7, 2020
There are many ways you can categorise influencers. For instance, by the content they post, their follower number or even by the stage of life…
Team KobeDecember 27, 2019
In influencer marketing, we have always emphasized the need to pick the influencer that is the best fit for your campaign. This means that…
Team KobeDecember 9, 2019
