December 2018

Mastering Influencer Marketing 2019: Learnings from Industry Experts

By | December 3rd, 2018|Categories: Artificial Intelligence, influencer marketing, Marketers|Tags: , , , , , , | Learnings from Influencer Marketing Experts Earlier this year, Kobe Global Technologies took part in an online webinar organized by Econsultancy and the title of the online webinar is Ask Me Anything (AMA) - Influencer Marketing 2018. In this video, the industry experts discussed and exchanged views on the current stage of influencer marketing industry. Additionally, [...]

October 2018

Influencer marketing: How to pay instagram influencers

By | October 14th, 2018|Categories: influencer marketing, Influencer Marketing Strategy|Tags: , , , , , , , |

Influencer Marketing 2018: How to pay instagram influencers for influencer marketing? Instagram influencers are highly popular as the heat is on for influencer marketing. How do we separate good influencers from the bad? This is important as 48% of marketers are still experimenting with incorporating influencers into their marketing. Hence this shows that the trust in [...]

September 2018

Finding Social Media Influencers

By | September 23rd, 2018|Categories: Influencers, Marketers|Tags: , , , , , , |

Social media influencers 2018 Finding Social Media Influencers is trending now as traditional advertising are attacked by ad-blockers and social media. A social media influencer definition is that they recommend and through word of mouth, inducing consumers to make purchases. Now, 71 percent of consumers are more likely to make purchases when referred by social media. [...]

How To Begin Influencer Relationship Management

By | September 23rd, 2018|Categories: influencer marketing, Marketers|Tags: , , |

Influencer Marketing Learn influencer marketing and influencer relationship management on popular influencer management platform! Why Influencer Marketing? One survey related to influencer marketing found that 89 percent of respondents either agreed or strongly agreed that influencer marketing can positively impact how people feel about a brand. That means it’s critical for brands to find the right influencers [...]

Instagram Algorithm Hack

By | September 16th, 2018|Categories: Influencer Info, Instagram|Tags: , , , , , , , |

Instagram algorithm 2018  The Instagram algorithm change 2018 has long arrived, and Instagram is opening up to explain just how the algorithm chooses what photos and videos show up in your feed. Earlier this year, Instagram announced that they would be updating the Instagram algorithm to make it more chronological to feel more "fresh". Now [...]

Working With Mega Influencers

By | September 16th, 2018|Categories: influencer marketing, Marketers|Tags: , , , , , , , |

What is a mega influencer Understanding what is a mega influencer is important. They are a kind of macro influencers that are often difficult to partner with because they are in high demand. The situation gets complicated with large commercial deals involving management teams and critical stakeholders. They are significantly more expensive than micro influencers and [...]

August 2018

Bringing Digital Marketing Expertise to Youths

By | August 29th, 2018|Categories: Marketers, Social Media|Tags: , , , , |

  This session was hosted and moderated by Dr Finola Kerrigan from the University of Birmingham at Singapore Institute of Management (SIM). Here are some of the digital marketing expertise shared by the speakers. Be yourself. Perhaps you can ask yourself this question. How long do you take to upload an Instagram post? Many people would [...]

Tips to become an Instagram influencer

By | August 26th, 2018|Categories: Influencers, Social Media|Tags: , , , , , |

Influencer marketing examples Influencer marketing has emerged as an extremely powerful and efficient marketing tactic for many brands across the globe. As a result, many brands are doubling their marketing budgets on influencers. Five specific takeaways for you to start growing your name Define your channel Who are you and what do you like/dislike? The [...]

Instagram followers: How to retain them?

By | August 26th, 2018|Categories: Influencers, Instagram|Tags: , , , , , , , , , |

How to retain Instagram followers? Are you facing problem to retain followers on your Instagram account and consequently, you don't even attempt to gain followers? Social media, especially Influencer marketing Instagram has made it so easy now with one touch. Simple and straightforward, if you like this profile, follow it. If you don’t, you can unfollow [...]

5 Social Media Automation Tools

By | August 12th, 2018|Categories: Instagram, Marketers|Tags: , , , , , , , , , , , |

Social Media Automation Tools People's attention span are getting shorter, so it's extremely important to be quick and interesting these days on social media. If you want to save your time while building your influencer marketing strategy, then you should take note of these social media management tools. This way, you would be able to maximise [...]

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