On the topic of influencer marketing, there are many key buzzwords. Tips, tricks, trends, latest insights and the list of popular topics goes on. However,…
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In 2021, close to 70% of marketers in companies are using influencer marketing as part of their marketing strategy. Indeed, many marketers have recognised the…
For many years, Millennials have been the darlings of marketers. After all, this was the up and coming demographic group. Today, an increasing number of…
Influencer Marketing And Trouble Influencer marketing can achieve phenomenal success if done well. Dubbed as one of the more successful industries in the world of…
What is TikTok? Known as “Douyin” in China, TikTok rose to prominence in the United States. It now boasts its presence in 150 markets with…
Branding creates a memorable impression on consumers. This allows your customers to form rough expectations on what they can expect from your company. And with…
“Those who remained in [Singapore] used complex relationships among Chinese kinfolk; they shared food, housing, and clothing, and minimized the negative impacts. They spread work…
The coronavirus outbreak has caused quite a calamity for many businesses. Many business operations came to a pause. But we all know that the ability…
How to plan a successful influencer marketing campaign In the span of a few years, we have seen multiple brands that have adopted influencer marketing…
Potential Pitfalls for influencer marketing For any business, marketing is the key to survival. Yet, marketing is no longer like it was in your…
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