Influencer marketing today focuses a lot on size and engagement rates. JJ Lin, with a follower count of 4.6M could talk about a product, but…
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Instagram started as a picture sharing social media platform. However, over the years, it has evolved and incorporated many other features. From videos to Instagram…
When Instagram first started off in 2010, it was known for being a photo sharing social media platform. Over the years, the platform has evolved…
In the course of history, marketers have used a range of personalities to strengthen their brand image in marketing campaigns. From cartoon characters to celebrities…
Platforms such as Facebook, Instagram, and YouTube have taken over the social media world as we are so used to consuming content from it. Instagram…
You may have heard of Instagram’s newest feature – the Instagram reel. However, what exactly is it? Today, we will seek to answer some questions…
Since the outbreak of the pandemic, many businesses have shifted to adopt a digital marketing strategy. After all, we can no longer focus on traditional…
We have talked about micro-influencers – but there is still a group that we have not touched on – nano influencers. Nano influencers tend to…
Long gone are the days we have to scour through magazines to find fashion styling ideas. Thanks to social media, we are no longer limited…
Female influencers are getting increasingly popular these days. Therefore, we have decided to compile a list of female influencers that have varying expertise for you…
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